At the international trade fair for natural textiles and clothing (InNaTex) in the MESSECENTER RHEIN-MAIN Hofheim am Taunus, POLOLO exhibited for the first time at a joint stand together with three friendly companies from July 29th to 31st, 2023. The cooperation, which has been tried and tested for years, has been taken to a new level - the tried and tested partners, disana, HIRSCH NATUR, PICKAPOOH and POLOLO, share basic ecological values. The open stand design enabled a lively exchange between each other and with the specialist retailers in a family atmosphere. Franziska Kuntze: “It was a fruitful and very nice collaboration!” POLOLO had a lot to do on all three days of the trade fair to address visitors' interested inquiries, particularly about barefoot models and vegan material alternatives.
POLOLO presence at InNaTex at the start of the season
POLOLO has been present at InNaTex for years, because in addition to the classic clothing sector, other sustainable product groups are also exclusively presented to specialist retailers there: This trade fair, which has been held twice a year since 1997, in winter and summer in Hofheim-Wallau near Frankfurt/Main in Hesse, is for POLOLO shoes central sales and communication platform for a direct address in the heart of Europe.
POLOLO – a brand that has been established at InNaTex for 20 years
InNaTex offers trade visitors over 250 Green Fashion Labels, both established and newly founded brands. Trade fair visitors can use a free shuttle service from Frankfurt/Main Airport or parking facilities at the exhibition grounds, and the connection to regional public transport makes arrival and departure easier. At the trade fair there is the opportunity to contact the patron of the trade fair, the International Association of the Natural Textile Industry (IVN), whose board chairwoman is Franziska Kuntze, and other standard-setting organizations as well as numerous cooperation partners.
Conclusion: Increasing interest in POLOLO barefoot shoes and vegan models
The synergistic community with disana (wool children's clothing), HIRSCH NATUR (socks for children and adults) and PICKAPOOH (children's hats) on the new stand was worth it: the new POLOLO collection enjoyed a lot of attention across all three days of the trade fair. Increased demand is clearly evident Barefoot models - both outdoor and slippers. Interest in vegan material alternatives to animal leather is also growing.
Models made from a cactus leather alternative
Models for baby walkers (sizes 20-27)
To the POLOLO specialist dealer page.
We are happy to answer any questions you may have - please send an email to [email protected].
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